Testimonials
What our clients say
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Our experience with TIDB (Carol and Daniel) was both pleasant and enlightening. Where we came to them with very little knowledge or experience in the architectural marketing and sales arenas, Carol and Daniel were able to both educate and equip us to launch our business successfully here in the USA.
While our time together was not as long as we had hoped, the professionalism, positive energy and encouragement to move forward was of great value and impact to our organization.
Joey Johnson, Executive Vice President - Commercial
Kloeckner Metals Corporation, Georgia, USA
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Working with Carol and Dan at TIDB over five years, we've gone from a standing start - selling China-manufactured product with no UK presence - to a fast-growing business. Their advice and strategy have educated the architect, specifier and client base, raised global awareness of PVD, and tripled sales year on year.
I wouldn't be overstating it to say TIDB understand better than anyone how to get a specialist product like PVD in front of the right architectural and interior design audience. No other consultancy would understand our product well enough to make fast impact, let alone know the quickest route to the architectural specifier. We're hugely impressed with their efficacy and ROI.
Ian Desmond, Managing Director
John Desmond Limited, Wimbledon, UK
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The sales team and the directors of Silent Gliss were painfully aware of how specifications can be derailed and never reach procurement. Carol provided us with clear insights into the world of creative specifiers and their roles and responsibilities within a design project.
We learnt what support to provide, how to build effective professional relationships and, critically, how to protect our product specifications against other "influencers" in the contract chain. Our team members are now taking steps to pro-actively develop our specification sales with demonstrable success.
Jeff Alexander, Training and Technical Support Manager
Silent Gliss, UK & International
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We had been uncomfortably aware that the Dulux brand being predominantly retail can create a barrier to being considered by interior designers, architects and their clients for specification.
The industry insight provided by TIDB illuminated to our marketing team all of the product USPs that are crucial to the creative specifier, not just the aesthetic. As a result we have been enabled in proving our worth to creative specifiers and demonstrate through our product presentation, language and service that we are serious about serving this customer genre. Through these actions we have significantly improved our online position, engagement and sales figures with the interior designer and architect market
Vicki Fleming, Global Marketing Manager
Dulux, Akzo Nobel, Slough, UK
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It's been a real pleasure working with Carol and Dan at TIDB.
Their in-depth knowledge of the interior design industry is testament to the dedication and years of hands-on experience gained.
TIDB offers a high quality professional service that demonstrates a real grip on the key drivers required to make a product range commercially successful. Carol and Dan quickly built an understanding of our product and service and tailored all the industry insight to be pertinent to our business model as well as encouraging us to explore beyond our usual scope.
Market data on the interior design sector proved almost impossible to find, and I didn't know where else to turn. The UK Interior Design Bureau answered my questions and gave me practical guidance on how to approach this market.
Their engaging style and friendly demeanour makes working with TIDB a truly enjoyable experience.
Carl Jarvis, Founder
Carl Jarvis Marketing
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We were keen to move more towards specifiers as our customer base but, although we had a handful of interior design customers, we didn't seem to be able to grow that clientele.
Carol and Dan at TIDB helped us work through what we needed to do to attract these customers and convert them. Entwined with this was learning more about the cycle of procurement and specifying on large projects.
Learning what USP's are of greatest benefit to interior designers and specifiers has been invaluable in investing time in the correct areas of our business, growing our business and attracting more customers.
Jen Hughes, Owner
Studio Arcform Lighting
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I recently had the pleasure of working with TIDB, and I can confidently say that our experience has been truly rewarding. Right from the start, the information was presented clearly and professionally, making the entire process smooth and enjoyable.
The materials provided by TIDB were filled with thoughtful insights, showcasing their deep knowledge and understanding of the interiors industry. This level of expertise is incredibly valuable for anyone looking to grow their business with designers and architects in mind.
I've sought similar guidance in the past but often found the advice to be too vague or generic to be actionable. The insights provided by TIDB were detailed and specific, allowing us to make informed decisions about our strategy moving forward.
If you're looking for a partner to help enhance your approach and strengthen your connections within the interiors market, I wholeheartedly recommend TIDB.
Yara Gremoli, Founder
Seven Meadows Interior Brands